Nielsen Confirms Super Bowl Ratings Delay
  • Author: Variety Staff
  • February 09,2021

Nielsen Confirms Super Bowl Ratings Delay The wait to find out how many people watched the Super Bowl is proving to be as interminable as the game itself.

Nielsen on Monday night confirmed that ratings for the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs Sunday night were unlikely to be released until at least Tuesday morning. The data and research firm alluded to possible issues with measurement of out of home viewing in acknowledging the delay.

“Super Bowl numbers are still being processed and verified. We anticipate that final viewing figures, which will include Out Of Home (Ooh) viewing, will be available to the media tomorrow,
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