Sky, the Comcast-owned pay-tv operator in the United Kingdom, has come out in support of the Black Lives Matter movement after it emerged that U.K. public service broadcaster the BBC had ruled that presenters and guests would not be allowed to wear Black Lives Matter badges on air.

“Sky Sports is committed to doing more to tackle racism, highlight racial injustice and support communities impacted by racism,” the company said in a statement Thursday. “Our support is for the moral cause and campaign, that Black Lives Matter, rather than for any political organization.”

The Premier League soccer tournament
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