CuriosityStream has hired Bill Goodwyn, a 30-year veteran of cable programmer Discovery, in a new role overseeing sales, distribution, marketing, strategy and business development.

Goodwyn reports to CuriosityStream president/CEO Clint Stinchcomb, who’s also a Discovery alum. The non-fiction streaming content company was founded by John Hendricks, a pioneer in the cable TV world who in the mid-’80s founded Discovery Channel.

Launched in 2015, CuriosityStream says it now has 13 million paying subscribers for the service, which presents docuseries, films and specials spanning science, nature, history, technology, society and lifestyle.

Goodwyn, as the company’s chief revenue officer and EVP of strategy,
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