In a new clip released by Netflix, Barack and Michelle Obama discuss the reasons why they’re jumping into the story business with their Higher Ground production banner.

The clip takes the form of a sit down between the former President and First Lady, and Julia Reichert and Steven Bognar, the directors of “American Factory,” a documentary which represents the first release to come out of Higher Grounds, launched in partnership with the streamer.

“We all have a sacred story in us, right? A story that gives us meaning and purpose and how we organize our lives,” says President Obama in the clip.
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